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KESSLER REPORT Continued Archive Home Behind the Numbers® Edition |
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Volume
8 - No. 1 |
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In this edition of Staying
a Step Ahead of Stock Scams Boiler
Rooms Go Signs
You're Dealing With a Smooth Criminal Web Monitoring Firms: Far Reaching or Far-Fetched? Non-Compete Agreements: The Extra Step in Intellectual Property Protection |
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Boiler Rooms Go High-Tech: Online Investment Fraud Less
than a decade ago, when the Internet was a fairly new and strange
arena for most people surfing with a 14.4 modem connection through a
local ISP, stock trades were handled the old-fashioned way.
Phone calls and handshakes still dominated the Wall Street
community, and at the time, investment fraudsters were limited by how
many phone calls they could make, and how often they could evade the
long arm of the law. Running
such operations required a great deal of cash.
Office space, long-distance and international phone charges,
and the hiring of employees made such scams financially risky. However,
the infamous "tech bubble" of the late-90s brought many
white-collar criminals out of their boiler rooms and in front of their
own home computers, as online trading took off.
In 1994, not a single trade was done online, but by the turn of
the century, millions of investors had logged on, looking for a way to
capitalize on the booming market.
Now, despite a somewhat lagging The
worldwide reach of the Internet allows firms and individuals alike to
communicate with a very large audience without the effort or costs
inherent with a traditional boiler room operation.
Anyone can reach thousands of potential customers with the
click of a button. Websites,
message boards, online newsletters and spam (junk e-mail) can all
deliver the same message that used to require cold calling from a
dingy office filled with dozens of phony brokers, and it can all be
done from the comfort of home. Scammers
can easily make their hype look professional and credible, but many
investors can't tell the difference between what's legit and what's an
outright hoax. Frauds, Frauds, Everywhere! Types of Online Frauds One
of the most common types of investment frauds is the "Pump and
Dump" scam. In this
scheme, the stock for a company (usually a small, thinly-traded
company) is hyped and promoted incessantly by fraudsters.
Perhaps phony press releases show up on a company's website or
an online newsletter, glowing about the company's financial success or
exciting future prospects. Message
boards and mass e-mails tout the company as a hot stock, urging people
to invest as quickly as possible.
Investors unwittingly buy up the stock, pumping up the price as
the demand increases. Of
course, once the stock price has hit its peak, the people behind the
scheme sell off their shares, stop hyping the company, and laugh all
the way to the bank while investors can do nothing but watch their
worthless stocks plummet in value. The
classic "pyramid" scheme is another fraud that has made its
way to the Internet. Surely
everyone has received e-mails declaring that you can get rich in just
weeks working from your home computer.
An intriguing promise, but the scam is basically nothing more
than people trying to earn money by recruiting new participants into
the program. No actual
opportunities, just a continuous loop of deceit. "Risk-free"
opportunities are also regularly offered on the Web.
No investment is risk-free, and while many of these offers
sound interesting or exotic (an eel farm being one of the most
notable), they are dead-ends and most of the so-called businesses
don't even exist. If an
opportunity sounds too good to be true, it probably is. Offshore
investments are another red flag for fraud.
Offshore schemes targeting Methods of Distribution Online
investment newsletters are quite common within the Internet finance
community. The newsletters
often offer stock tips and opinions of experienced Wall Street
veterans… or so it would seem. While
legitimate newsletters may be helpful to investors, many of these
publications are home to scams. For
example, some companies pay newsletters to hype or recommend their
stocks. While this
activity is not illegal, federal law requires these newsletters to
disclose the company that paid them, how much they paid, and what type
of payment was made. However,
fraudsters lie about the payments, and end up profiting when investors
buy the highly-touted stocks. Fraudulent
online newsletters may also offer completely baseless claims
concerning particular investments, promoting worthless stocks or
spreading false information about certain companies.
Sometimes they even "scalp" the stocks they're
promoting, driving up the price and selling off their own shares to
investors when the price is high enough. Bulletin
boards, also called message boards or forums, have become popular in
every web community, including white-collar criminals.
The boards basically allow users to post anything they like
under any alias they wish. Fraudsters
can easily reach thousands of investors this way, posting false
information and hyping (or trashing) certain stocks, all while
remaining totally anonymous. Spam,
which has itself become the bane of many Internet dwellers and
business owners, not only delivers unsolicited pornography or messages
about its recipients' physical inadequacies, but often contains
information about "get rich quick" schemes that many people
fall victim to. Spam
allows fraudsters to target a much larger audience than cold calling
or mass mailing ever could. E-mails
can be sent out to thousands, even millions of people at a time.
And while most people filter or delete such junk mail from
their inboxes, there are a small percentage of curious investors who
may check out the fabulous money-making opportunity, and that's enough
to line the pockets of cyber-criminals. Online
trading has certainly taken Wall Street by storm over the last few
years, and with the continued success of online operations, there
appears to be no end in sight for such services.
Most investors are embracing the change, but with change comes
a good deal of risk. Honest
people must learn to invest wisely and stay away from those frauds
that promise to turn five bucks into $50,000.
Investors should never make an investment based solely on a hot
tip exchanged on the Internet, or a promise made in a flashy e-mail
message. Investors should
also avoid buying stock in small, thinly-traded companies unless they
have done extensive research, and the company in question files
financial reports with the SEC. Yes, online trading has indeed arrived, and it will likely be the future standard. Just make sure you don't get caught up in the glitz of technology and allow some scheming student to bilk you out of your life savings. Before you make what you think is a sound investment, call Kessler International and ask for some insight into that "once in a lifetime" opportunity. You'll be glad you did. |
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Copyright © Michael G. Kessler & Associates, Ltd. 2004. All rights reserved. |
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